A BIG STORY in a smol package
It all started with a love for the details often overlooked, the little moments that turned into big memories.
Growing up, we were the kids who found beauty in the details—the cover art of our favorite albums, the playful designs of candy wrappers, the pixel-perfect charm of 90s video games. That love for the past, mixed with a passion for modern creativity, shaped the foundation of what we do today.
We believe that design is more than just visuals—it’s storytelling. It’s about creating something that feels familiar yet fresh, something that sparks a memory, a smile, or a feeling of belonging.
At The Smol Creative, we pour our hearts into every project, ensuring that every design, color, and curve is crafted with care and intention.
Because in the end, it’s all the smol things that make the biggest difference.
the mission
To deliver innovative, high-quality design solutions that empower clients to communicate their vision effectively and creatively
the vision
To become a leading creative studio recognized for transforming ideas into impactful designs that inspire and resonate
the smol creative
some fun facts about me:
✸ they call me smols because i'm tiny (4'8 ft)
✸ girl mom of 2 beautiful baby girls
✸ i'm a coffee lover
✸ in my spare time lately, i like to read, journal, or game on PS or Switch.
the smol creative founder✸
Hi👋🏻, my name is ashley janae alcantara.
I'm a graphic designer & consultant from Guam. I'm passionate about creating innovative and unique designs in different capacities for my local industry.
✸ smol degree
GUAM COMMUNITY COLLEGE
Associate of Science in Visual Communications
Associate of Science in Marketing
✸ smol showcase
LINKUP! EXHIBITOR
2023 5th Annual LinkUp! Reverse Job Fair
April 2023
INSPIRE GUAM CONFERENCE
March 2020
SOLO EXHIBIT FUNDRAISER
Benefiting Island Girl Power
November 2019
BANK OF GUAM 4TH ANNUAL SMALL BUSINESS FORUM
September 2019
GUAM ART EXHIBIT (GAX)
2019
✸ smol duties, BIG Impact
GUAM COMMUNITY COLLEGE PRESIDENT'S LIST
Spring 2021-2023
TRAVELING GFA MEDIA OFFICER
2023 AFC U20 Women's Asian Cup Qualifiers
March 2023
STUDENT COORDINATOR AND PROMOTIONS LEAD
GCC Business and Visual Communications Department 2023 5th Annual LinkUp! Reverse Job Fair
Spring 2023
VENUE MANAGER, PRINT AND DESIGN COLLATERAL LEAD, VENDOR/SPONSOR COORDINATOR
GCC Business and Visual Communications Department 2022 Pave Your Way Open House
Fall 2022
INAUGURAL SECRETARY OF THE BUSINESS ORGANIZATION FOR STUDENT SUCCESS (BOSS)
GCC Student Organization
Fall 2021-Spring 2022 Term
✸ smol skill building
DALE CARNEGIE WORKSHOPS
Communicate with Different Personality Styles
How to Close More Sales & Close Faster
October 2024
FIFA DIGITAL SKILLS
Explore Threads and WhatsApp Channels
January 2024
smol steps, BIG moves
Present
GUAM FOOTBALL ASSOCIATION
Marketing & Commercialization Specialist
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Support development and execution of marketing strategies and maintenance of social media campaigns
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Manage events and sponsorships and ensure the execution while maximizing all potential opportunities
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Identify possible revenue opportunities of the organization and develop partnership strategies
November 2022 - May 2023
GUAM FOOTBALL ASSOCIATION
Social Media Content Creator III
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Writing, reviewing, editing, and updating content for website, blog, marketing materials, and similar platforms.
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Acquiring photo/video content to engage consumers on social media, monitoring social media
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Creating graphic designs for all digital/print campaigns, promotions, and collateral.
March 2022 - November 2022
BALDYGA GROUP LLC
Graphic Designer
Contracted*
DIGITAL COLLATERAL
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Multilingual designs for various company social media posts and company website
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Promotional Ads with vendors/publication
PRINT COLLATERAL
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Local Promotional Fliers
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Japanese/Korean Travel Fair Fliers
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Menus, Table Number & QR Code Cards
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Banners and Signage for company operations and grounds
PHOTOGRAPHY/VIDEOGRAPHY
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Taking photos and videos for social media platforms and website
2018 - Present
Freelance Graphic Designer & Illustrator
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Digital Portrait Illustration
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Logo Design
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T-Shirt & Apparel Designs
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Canvas Designs
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Design Services
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Consultation
